Task 10

Publication Plan

• Title: Music

• Positioning statement: Music makes the world go round

• Frequency of publication: Monthly

• Price: £2.50

• Distribution: Newsagents and supermarkets, music stores, arenas.

• Rationale: The approach of the magazine is very much what the readers want to know. We will offer chart hits and musician’s gossip, and articles and interviews will focus very much on what the readers want to know and ask singers/bands, rather than what we ask them and what we want to know ourselves.

• Style: Informal and fun style, using humour but not afraid to offer strong comments on bad music! The magazine is for all pop music fans and so will use simple vocabulary and syntax following the red top tabloid style of writing and presentation, with short paragraphs lots of pictures and slang but not bad language.

Regular Content

• Editor’s letter
• Fans forum (letters)
• Quiz time- Music quiz of the months latest hit and artists
• Top tip- How to become like your favourite singer
• Stars- Interview with a different artist every month
• Help here- Advice you want on anything musical
• Beyonce- Beyonce Knowles personal column
• Make it live- Pictures from different concerts and gigs
• The good the bad and the ugly- your view on album art and covers and album premieres.
• Competition monthly- Competitions to win concert tickets and signed instruments.
• Ads- Adverts for music studio equipment and instruments, guitars, drums, etc.

Feature Content

• Candy Crazy- Join her on 2010 world tour.
• Its a Jonas World- Everything you need to know.
• Cheryl Cole Exclusive- Cheryl talks about her new album ‘3 words’.
• Demi Acoustic online- Demi Lovato’s live acoustic concert online.
• Robbie Returns- Robbie Williams’s new song come back.
• Gibson giveaway- Gibson guitars giveaway to 5 lucky readers.
• Win Taylor Swift concert tickets worth £100- Great seat giveaway.
• Meet Micheal- New singer Michael thinks of himself as young Michael Jackson.
• Taylor opens up- Taylor Swift talks to us about the boys she writes and sings about.
• Peter Andre CD Signing
• Album reviews
• New posters
• Band Artist fact file
• Pop fashion
• Meet and Greet
• New blog forum on website
• Concert/gig Guides
• Itunes Scam
• Do you have what it takes?
• Your turn in the spotlight
• Practise makes perfect!

House style

Coverlines: Comic Sans And Franklin Gothic Demi Bold

Headlines: Century Gothic

Standfirst: Century Gothic

Captions: Century Gothic

Colour Scheme: Pink, White, Blue